thinkmoney logo

The round-up challenge: saving money without noticing (or suffering)

Vix Leyton
Written by Vix Leyton
Consumer Finance Expert at thinkmoney
8th Jan 2026
2 minute read
Money Saving Tips
Woman putting coins in a white piggy bank

If the idea of “saving properly” makes you feel like you’re about to be told off by a spreadsheet, the round-up challenge might be the most painless place to start.

It’s exactly what it sounds like. Every time you spend, you round the amount up and save the change. That could be spare pennies from a card payment, or loose coins from paying with cash into a jar and regularly depositing it. It’s small. It’s unglamorous. And it works far better than it has any right to.

This isn’t about cutting joy or becoming wildly disciplined overnight. It’s about quietly siphoning money out of your day-to-day spending without having to make a big, dramatic decision every month.

Why round-ups work when big plans don’t

Most saving plans fail because they rely on motivation. Round-ups rely on habit. When you round £2.60 up to £3, your brain barely registers the difference. Do that often enough and suddenly you’ve built a pot without ever feeling deprived.

It also flips saving from “something I should do later” into something that happens automatically, which is where good money habits tend to stick.

The psychology bit (or: why your brain already does this anyway)

The reason round-ups feel painless is because your brain is already rounding numbers in everyday spending, just not often in your favour.

Behavioural psychology shows we process prices in broad mental categories rather than exact figures. £2.80 becomes “about £3”. £4.20 is “a fiver-ish”. We do this to reduce mental effort, especially when we’re making lots of small decisions.

It’s also why prices like £9,999.99 exist. Retailers know your brain reads that as “nine thousand something”, not “ten grand”. That left-digit bias works brilliantly for selling things with a high ticket price. The 99 is no accident.

Round-up saving simply flips that logic. If your brain already treats £2.80 like £3, you might as well actually move the 20p somewhere useful. Instead of retailers benefiting from mental rounding, you do.

There’s also loss aversion at play. Saving £20 deliberately can feel painful because it’s a visible loss. Saving 20p via a round-up barely registers, so your brain doesn’t put up a fight. Over time, those tiny, frictionless decisions compound.

How to do the round-up challenge digitally

If you use online banking, this is the easiest version. Set up a separate savings pot and round up every card payment to the nearest pound, moving the difference straight into that pot.

Some accounts do this automatically, others need a manual nudge. Either way, the rule is simple: spend £4.20, save 80p. Spend £9.01, save 99p. If you’re a frequent tapper, it adds up quickly.

Make it work harder:

  • Name the pot something specific, not just “savings”.
  • Don’t check it daily – let it surprise you.
  • Give it a full month before deciding whether it’s “worth it”.

Let an app do it for you (because willpower is overrated)

If you love the idea but know you’ll forget to move the money, there are apps that handle it quietly in the background and, to be honest, 'set and forget' is an absolute hero of my money management.

Apps like Moneybox automatically round up your card payments and move the spare change into a savings or even an investment pot. You spend as normal, the app does the boring bit.

This works particularly well if you make lots of small payments. Tiny amounts moved regularly can build up surprisingly fast without ever feeling like a sacrifice.

Tips for using round-up apps well:

  • Set a clear goal so the saving feels purposeful.
  • Start small and let the habit bed in.
  • Avoid micromanaging – monthly check-ins beat daily stress.
  • Treat the balance as a bonus, not spending money.

How to do it with physical cash (yes, really)

If you want to use cash, the same principle applies. Every time you get change, throw it into a jar. No counting, no sorting, no judgement, just a little pot of money that Scrooge McDuck would be proud of.

Those jars have a habit of becoming £50 or £100 without you realising, which feels oddly magical for something that started as spare coins.

Pro tip: make the jar annoying to open. Friction is your friend. There are even some you have to smash open to access - a literal 'break glass in case of emergency' pot.

Turn it into an actual challenge

If you like structure, set a time limit. A month is ideal. At the end, check the total and give it a job. Saving feels better when it has purpose. If you're like me, you'll then let it roll. I accrued a grand last year saving the changing, which is a meaningful step towards my house deposit.

You can also pair it with small habit tweaks. Skip a coffee? Round up what you would’ve spent and move that too. It reinforces the win without making life miserable.

What the round-up challenge is (and isn’t)

This won’t replace a full savings plan if you’re working towards a big goal. But it’s a brilliant gateway habit. It builds momentum, confidence and proof that saving doesn’t have to hurt.

Retailers have been using psychological pricing to your disadvantage for decades. The round-up challenge is just you finally using the same trick for yourself.

Vix Leyton
Written by Vix Leyton

< Back to articles